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Real Estate

Prospecting, scripts and follow-up for agents and wholesalers.

Real estate prospecting fails at follow-up far more often than it fails at the opening line. Most agents can get through a first conversation. Far fewer make the fifth call to someone who said "not right now" in March, which is where the majority of listings actually come from.

What we write about here is the mechanical side of that: what to say on an expired listing, how a wholesaler opens with an absentee owner, and how to keep touching a lead for eight months without becoming the person nobody picks up for. The scripts are written to be said out loud, so they are shorter than the ones that read well on a page.

Everything here assumes you are calling people who did not ask to hear from you, which means the rules on consent, calling hours and do-not-call lists apply. We flag those where they bite rather than treating compliance as a separate subject.

All Real Estate articles

Real Estate

Expired Listing Scripts to Win More Seller Leads

Expired listing scripts for the first 24 hours, the second attempt and the long-dead listing, plus the objection handlers that set you apart.

Real Estate

18 Real Estate Cold Calling Scripts That Convert

Real estate cold calling scripts for expired listings, FSBOs, circle prospecting and wholesaling, plus the objection handlers that keep a seller talking.

Real Estate

Wholesale Real Estate Script Templates

Wholesale real estate scripts for absentee owners, inherited property and driving for dollars, plus the qualifying questions that tell you whether a deal exists.

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